July 24, 2017
Contact: Kimberly Marcott Weinberg
Bradford, PA – Less than twelve weeks after opening to the public, the Marilyn Horne Museum and Exhibit Center has reached its first 1,000 visitors. While the majority of museum patrons are from the local region, visitors have come from as far away as British Columbia.
The museum has been tracking attendance and collecting visitor data since mid-May. A dedicated website, marilynhorne.org was launched in June to help promote the museum and its programming. Those searching online for things to do in the region are finding the museum and coming to Bradford’s historic downtown district to visit.
“We are thrilled with the interest in the museum.” Said Matthew Hileman, the museum’s manager. “The museum is already fulfilling its mission by providing a quality educational experience to those living in the region while bringing much-needed tourism and interest to Bradford.” Hileman said.
In addition to attendance, the museum is building its presence online with followers on social media outlets such as Twitter and Facebook. Via Twitter the museum has already begun connecting with artists and opera enthusiasts from around the world while reaching out to those who have never experienced the world of opera before.
The museum continues to build on the opening momentum by planning special events for the coming year while working on a world-class education program, which will be available to families and educators wanting to visit the museum.
June 15, 2017
Contact: Kimberly Marcott Weinberg
Bradford, PA - Northwest Savings Bank has made a $15,000 contribution to the Marilyn Horne Museum and Exhibit Center in downtown Bradford.
Northwest’s gift will support the interactive exhibit “Rinaldo,” which features audio excerpts and still photos from Horne’s performance in the title role of the 1984 production. It was the first time the 18th-century opera by George Frideric Handel had been presented on the Metropolitan Opera stage.
The University of Pittsburgh at Bradford opened the museum dedicated to the world-famous opera star and Bradford native last month in its downtown building, Marilyn Horne Hall.
Horne herself was present for the museum’s dedication and opening, where Julie Marasco, president of the Northwest Savings Bank’s northwest region, had a second chance to meet her.
“I have met her a couple of times, and she’s very down-to-earth and easy to talk to, and she’s very, very honored to have this museum,” Marasco said.
“This is an investment in downtown Bradford, and there is potential revenue that the museum could generate for the community through visitors to the area. It’s a world-class museum, and we encourage everyone to go take a tour.”
Dr. Livingston Alexander, president of Pitt-Bradford, thanked Northwest. “The generous contribution by Northwest Savings Bank will enable us to maintain the integrity and first-class ambience of the Horne Museum,” he said. “We’re deeply grateful to Northwest Savings Bank for this contribution and for its ongoing efforts to revitalize downtown Bradford as part of the Neighborhood Partnership Program.”
The 3,400 square-foot, state-of-the-art Marilyn Horne Museum features artifacts, lavish costumes, interactive touchscreen exhibits, and a theater space that recreates the look and feel of an 18th-century Italian opera house.
Born in Bradford in 1934, Horne has been called “the greatest singer in the world” by Opera News and has performed for presidents and princes around the world. The idea for the museum came about when she donated her personal and foundation archives to the University of Pittsburgh.
The museum, located on Marilyn Horne Way in downtown Bradford, is open 9 a.m. to 5 p.m. Monday through Saturday and 11 a.m. to 4 p.m. Sundays. Admission is free.
Additional naming opportunities for the museum remain. To make a donation, contact Jill Ballard, executive director of institutional advancement at email@example.com or 814-362-5091.